Idea Ink and Thoth.ai joined a one-of-a-kind, two-day industry event at Singapore's Marina Bay Sands' Convention Centre focused on the power of disruption and owning the future of marketing and communications—especially in the era of artificial intelligence.

To add to the excitement, we provided a two part service:

1 - Manual Graphic Recording

Our team of on-site illustrators covered a total of 19 sessions on topics such as nurturing brand-agency trust, leading purposeful change through marketing, augmenting human connections with technological advancements, the future of privacy and data in advertising, differentiation in an AI-dominated world, customer loyalty, and more.

The key learnings were displayed on a modular sketch wall and 3 sketch towers. After the event, they were packaged safely for transport and display at respective office spaces.

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Ever wondered how our modular sketch walls are prepared before each event?

• Based on the event agenda, each board is carefully organised and primed with the session title, and event motif.

• Our foam core boards are attached to a flat wall surface with velcro tape, to allow for easy removal before each session.

• Once all the illustrations are complete, the modular sketch wall makes a great photo backdrop!

• After the event, the boards are packed for your keeping, and a digitised copy will be sent.