Illustrating a commemorative e-book on a global long-term investor's core values.
For global long-term investor GIC’s 39th anniversary, Idea Ink was tasked to illustrate a commemorative e-book on the PRIME values at the core of GIC operations.
For the PRIME logo featured as the book cover, we weaved illustrations reflecting the relevant value — Prudence, Respect, Integrity, Merit, and Excellence — into each letter.
We also created spot illustrations for stories on how the PRIME values were exemplified in actions, and perspectives shared.
Last but not least, we added a number of interactive elements to the e-book, which you can explore below!
